Ideas Funnel VS Activity VS Maturity
The definition of the Ideas Funnel is that it represents the ideas through the different stages of maturity. At each phase of the ideas funnel we have a predefined maturity level, starting from having just an idea, which will go through a defined selection process to be moved to the next level, till reaching the highest maturity level of commercialization readiness. For each phase and each maturity level, we need to conduct a specific activity to increase the idea maturity and move it to the next level.
The Ideas Funnel, Maturity VS Activity diagram, represent the relation between the activity and maturity for each idea in the funnel. This help us to determine the most suitable activity for each phase.
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